ProjectsPulsar Bhp Warszawa

The Brief

Pulsar Bhp Warszawa are a health and safety in the work place training company. They approached the Small Room for a rebranding. Their previous logo was centered on fire safety in the workplace and the focus of their business had changed, so the old logo reflected their old values.

The Solution

After speaking with Pulsar to dissect their new needs it became clear we had to ascertain what their new values were before we set to work. Pulsar now wanted their image to portray the values of: Safety, security, quality of service while still presenting a friendly welcoming image.

This was achieved in the “U” of Pulsar. Turning the “U’ into a icon by combining the graphic shapes of a shield for security, the crown for quality and the upraised arms of a welcoming company.

www.bhp-pulsar

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